What difficulties are encountered in the refractory materials industry? What is the development direction of the refractory materials industry?

Publish Time:

2023-07-11


  I. What difficulties are encountered in the refractory materials industry?

  The refractory materials industry will face pressure from three aspects: First, the overcapacity leading to market oversupply and disorderly competition, the long-term decline in refractory material prices and operating quality, and the operating pressure that is difficult to change in the short term; second, insufficient enterprise funds, difficulty in recovering accounts receivable, and the increase in the actual interest rate of bank loans, resulting in high financial costs and insufficient working capital; third, the backlog of environmental protection investment, and the increasing pressure of environmental protection costs.

  For refractory material enterprises, the new normal is pressure and a challenge, but also an opportunity. The refractory materials industry should seize the opportunity, accelerate structural adjustment, improve technological innovation capabilities and increase industrial concentration, and enhance the overall competitiveness of the industry.

  II. What is the development direction of the refractory materials industry?

  1. Green trend: Under the background of carbon neutrality, energy-saving and green refractory materials have become the main development direction.

  Under the background of carbon neutrality, strengthening energy conservation and emission reduction is a fundamental requirement of the global green economic strategy for the refractory materials industry, and it is also an important development strategy related to the sustainable development of China's refractory materials industry now and in the future. Therefore, further promoting technological innovation, product structure adjustment, and application technology improvement in the refractory materials industry, and vigorously developing long-life energy-saving and environmentally friendly new green refractory materials, has become a major trend in the development of the refractory materials industry.

  2. Service trend: Customer needs are upgraded, and complete technical service solutions have become the mainstream of the high-temperature refractory materials industry.

  With the increasingly fierce market competition, the profit margin of the refractory materials industry has begun to decline. Most refractory material enterprises have indicated that they need to shift from "product thinking" to "customer thinking." "Customer thinking" is a systematic project, which not only requires enterprises to provide high-quality products in specialized fields, but also requires continuous upgrading of services around customer needs, and building competitive barriers through high-quality and high-standard products and services.

  However, there are many refractory material production enterprises in China, and most of them are small in scale, low in technical level, and insufficient in construction capabilities. The overall service chain of the refractory material industry is relatively long, and its product quality, finished product delivery, and construction services should all have a series of high standards. In particular, enterprises need two foundations: the first is the product, and the second is the service. This requires enterprises to implement high standards and strict requirements from top to bottom, from inside to outside, from demand cognition, production manufacturing, product delivery, project construction, and after-sales service throughout the entire system and every link. This is a test for enterprises with a magnifying glass.